Digitized Advertising

If you have walked around the mall lately you may have noticed that posters are being replaced with digital ads. Slowly but surely they are appearing everywhere. I new it was happening, and I thought, "well thats kind of cool" untill I walked into work today. There next time you walk into your local drugstore, you aren't nessacarily going to see one of the digital ads, not yet anyways. Take a look at the employee's vest, right near the name badge. You might see the next step in advertising. They have introduced a little black rectangle that scrolls (in this case) an advertisment for inkjet refills. "We refill your printer ink" I believe it said. It just scrolls those words over and over. It's really a quite ingenious advertising idea.